About the competition

2024 Entry dates and fees to be announced soon

A sliding scale discount will again be offered for multiple entries.

The objective is to secure affordability, enabling entrants to submit as many publications as they wish.

The SA Publication Forum Corporate Publication Competition is now in its 22nd year. Our goal remains to provide a benchmarking platform and a community of practice for publication practitioners in South Africa.

The estimated 150 entrants per year receive invaluable in-depth feedback from our judges, assisting them to measure their publications’ quality, and motivating them to improve.

COMMERCIAL/CONSUMER PUBLICATION CATEGORY

In 2023 numerous exceptional publications were submitted.

In the past, we’ve received enquiries and have added this category for publication houses and agencies. We are open for business!

SOME IMPORTANT NOTES

  • Partial entries will not be accepted anymore, only full entries can be accommodated.
  • Publications must be sent digitally, accompanied (couriered) by one hard copy per entry where applicable (printed publications).
  • Each entrant will once again receive in-depth feedback in the form of a short, but detailed report document.

IMPACT OF DIGITAL

Since our first competition in 2002, with only printed entries, the scales have now tipped dramatically towards digital publications. We have seen our entrants develop excellent interactive publications and digital projects as a result of the COVID pandemic leapfrogging digital media. When entering this year, ensure that you select the correct type of publication at the beginning of the entry form. This will make the process more efficient and fit-for-purpose for you.

AI AND YOU

A new level has been added to the entry process to help you correctly categorise your digital publications. Our questions also address AI’s use in content creation and design. The information from entrants will be collated, processed and shared, giving us insight into how technology is impacting, enhancing and revolutionising publications.

Refer to the entry form and the section How to enter to lead you through the entry process.

What people say

Competition categories

The following publication types can be entered into the SAPF Annual Competition.

Magazine

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Corporate magazines

Corporate magazines are aimed at either an internal or external audience and appear at least twice a year, preferably more frequently. They usually have more than 20 pages and a separate front cover.

Newspaper

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Corporate Newspapers

Corporate newspapers are aimed at either an internal or external audience and appear more frequently than magazines. Their format is usually an A3 or a hybrid. Newspapers do not have a separate cover and contain corporate news.

Newsletter

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Corporate newsletters

Corporate newsletters are aimed at either an internal or external audience and appear frequently. Their page numbers vary (but are usually less than 20) and their format range from an A5 or a hybrid to an A4. Newsletters often do not have a separate cover.

Annual Report

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Annual Reports

The annual report category also includes sustainability reports and integrated reports. They contain the financials of an organisation and can be produced in a variety of formats, either printed or digital.

One-off
Publication

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One-off Publications

A one-off publication appears only once a year or is produced for a special occasion that will not be repeated. They come in a variety of formats. Sample: 50 Year History or CEO Farewell, etc.

Audio-visual

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Audio-visual

The audio-visual category includes videos, video newsletters, webinars or podcasts.

Email Campaigns/
Electronic
Newsletter

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Email Campaigns/
Electronic
Newsletter

Electronic newsletters are produced and distributed via email with a call-to-action. They contain news and appear frequently (mostly monthly).

Digital
Publication

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Digital Publications

Digital publications are produced and distributed digitally. They are often in a 3D page turning magazine format and contain longer articles than an electronic newsletter. They usually include multimedia elements and are designed specifically for interactivity and user engagement.

Corporate
Website

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Corporate Websites

Corporate websites are produced specifically for organisations and are aimed at giving companies or institutions a web presence.

Best cover

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Best publication cover

This category can now be entered and falls under a partial entry. Refer to the entry form. It is awarded to the most creative and pleasing cover, as determined by the design judges.

Best headlines

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Best Headlines

This category cannot be entered. It is awarded to the most creative and innovative headline, as determined by the writing judges.

Innovation

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Publication Innovation

This category refers to any innovation that falls outside the traditional categories. It may include apps, games, or anything that brings innovation to the field of corporate communication.

Publication of the year

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Publication of the year

Overall winning publication

Editor of the year

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Editor of the year

Editors employed by organisations or associations may enter, as well as editors of publications who work in agencies. The winner would be that editor who has made the best use of the resources at his/her disposal in order to communicate the company’s objectives to internal or external target audiences. The quality of their publication(s) is considered, both in terms of frequency and scope. Their workload, responsibilities and involvement in other communications tasks also play a role.

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